Rico Ploeg is a Dutch commercial photographer and digital imaging specialist with more than 30 years of professional experience. His expertise covers advertising photography, product photography, jewellery photography, high-speed photography, technical photography, CGI integration and advanced retouching. His work has appeared in international television productions, professional publications, image licensing platforms and commercial campaigns for major brands including Albert Heijn, Heineken, KLM, Nike and Volkswagen.
Rico works from a professional studio in Haarlem, near Amsterdam, equipped with state-of-the-art Broncolor flash systems — including the iconic Para 222, widely regarded as the gold standard for studio lighting — and a Sinar technical camera with ultra-high-resolution digital back.